{"title":"Dennis Bernard","description":"\u003cp\u003eBrowse our Dennis Bernard collection. Hot Sale.\u003c\/p\u003e","products":[{"product_id":"dennis-bernard-tcp-texture-control-paste","title":"Dennis Bernard TCP Texture Control Paste","description":"\u003cp\u003e\u003cstrong\u003eTexture Control Paste (TCP)\u003c\/strong\u003e is a firm hold texture paste that allows the creation of an unlimited number of styles. \u003cstrong\u003eTCP\u003c\/strong\u003e is easy to rinse, stays flexible \u0026amp; workable all day \u0026amp; contains Micro-Fibers for outstanding support. Even the finest of hair can be volumized with \u003cstrong\u003eTCP\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003eShop our Salon Hair Texture Products Collection\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003eMatt finish that remains flexible\u003cbr data-mce-fragment=\"1\"\u003eAdds texture to any hair type\u003cbr data-mce-fragment=\"1\"\u003eContains easy to rinse microfibers for support\u003cbr data-mce-fragment=\"1\"\u003eFinest hair can be volumized\u003cbr data-mce-fragment=\"1\"\u003eHighly concentrated\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003eHydrogenated Castor Oil is used as an antihumidity agent. Hydrolyzed Keratin strengthens, increases moisture retention, reduces breakage \u0026amp; brings luster to your hair. Panthenol improves the condition of damaged hair.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eApplication:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eUse daily. Place a small amount onto hands; work into wet or dry hair \u0026amp; style as desired. Product goes on clear. Start with a small amount. Use sparingly.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eAvailable Size: 2 oz\u003c\/p\u003e","brand":"Dennis Bernard","offers":[{"title":"Default Title","offer_id":45451127455767,"sku":"gkm1787928415189","price":5.35,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/8931\/3815\/files\/dennis-bernard-tcp-texture-control-paste_1.jpg?v=1787928420"},{"product_id":"dennis-bernard-tfc-texture-fiber-creme","title":"Dennis Bernard TFC Texture Fiber Crème","description":"\u003cp\u003e\u003cstrong\u003eTexture Fiber Creme’s (TFC)\u003c\/strong\u003e light fiber content provides a medium hold that allows the creation of an unlimited number of styles. Separate, define, piece, and spike. \u003cstrong\u003eTFC\u003c\/strong\u003e gives your hair a refined texture and a natural shine! Works best with short to medium length hair. Styling just became more fun!\u003c\/p\u003e\n\u003cp\u003eShop our Salon Hair Texture Products Collection\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003cbr\u003eHighly concentrated\u003cbr\u003eClear Formula\u003cbr\u003eProvides a flexible hold, refined texture, \u0026amp; shine\u003cbr\u003eOutstanding on short \u0026amp; medium length hair\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e \u003cbr\u003e Hydrogenated Castor Oil is used as an anti-humid-ity agent. Aloe Leaf Extract is used for its healing and moisturizing properties for the hair and scalp. Jojoba Oil has essential fatty acids that maintain the hair's elasticity and strength while giving the hair incredible shine. Hydrolyzed Quinoa Protein contains all 8 of the essential amino acids. It nourishes, strengthens and detangles the hair while increasing shine and volume. Seaweed Extract's high mineral content nourishes \u0026amp; strengthens the hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eApplication:\u003c\/strong\u003e\u003cbr\u003eUse daily. Work a small amount into hands and apply evenly to damp or dry hair. Style as desired. Product goes on clear. Highly concentrated. Start with small amount and use sparingly.\u003c\/p\u003e","brand":"Dennis Bernard","offers":[{"title":"Default Title","offer_id":45451127619607,"sku":"whz1787928426167","price":6.31,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/8931\/3815\/files\/dennis-bernard-tfc-texture-fiber-creme_1.jpg?v=1787928431"},{"product_id":"dennis-bernard-cfi-color-filler-insurance","title":"Dennis Bernard CFI Color Filler Insurance","description":"\u003cp\u003e\u003cstrong\u003eColor Filler Insurance\u003c\/strong\u003e (\u003cstrong\u003eCFI\u003c\/strong\u003e) is a pretreatment for damaged hair. It equalizes porosity by filling the hair with proteins \u0026amp; amino acids. This ensures even color \u0026amp; texture lotion absorption. \u003cstrong\u003eCFI\u003c\/strong\u003e penetrates into the cortex to help restructure any damaged protein bonds while protecting against new chemical damage.\u003c\/p\u003e\n\u003cp\u003eShop Our Leave-in Hair Products Collection\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eAdditional Benefits:\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003eRepairs split ends\u003cbr\u003eIncreases tensile strength, elasticity \u0026amp; shine\u003cbr\u003eAdds volume body \u0026amp; shine\u003cbr\u003ePrevents breakage\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003cstrong\u003ePro Tip:\u003c\/strong\u003e For best results, shampoo with a clarifying demineralizing shampoo which removes old product build up, chemicals, minerals \u0026amp; free radicals. Towel dry then spray \u003cstrong\u003eCFI\u003c\/strong\u003e into damaged areas. Leave in for 20 minutes \u0026amp; proceed as usual.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePre-treatment for damaged hair \u003cbr\u003e \u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eEasy spray-on application \u003cbr\u003e \u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eEqualizes porosity by filling the hair with proteins and amino acids \u003cbr\u003e \u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eUse prior to color\/bleach\/lightener services and texture services to prevent breakage \u003cbr\u003e \u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eIncreases tensile strength, elasticity and shine \u003cbr\u003e \u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eProtects the hair from chemical and mechanical damage\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStylist Case Studies \u003cbr\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eJoe, totally into chemical services, loves the challenge of getting great results on less than perfect hair. Before coloring or perming, Joe Wins the challenge (to theclient's delight) by filling the damaged areas of the client's hair with \u003cstrong\u003ePOWERTOOLS Color Filler Insurance (CR)\u003c\/strong\u003e.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eBernadette has beautiful red hair but her fly-away and split ends detract from its overall beauty. Her salon uses \u003cstrong\u003eCF'\u003c\/strong\u003e as a deep conditioning treatment prior to cutting her hair. Fly-away and Split ends eliminated, healthy, shiny hair illuminated!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePROFITABLE TIP\u003c\/strong\u003e: Charge more for all your chemical services by using a Bundle Package approach with all POWERTOOLS products. For example, raise your color and perm prices by $5.00, if the situafion warrants you can use \u003cstrong\u003eCF'\u003c\/strong\u003e, \u003cstrong\u003eTCA\u003c\/strong\u003e, \u003cstrong\u003eTRA\u003c\/strong\u003e, etc. for great color, perm and profit results.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDISPENSING INSTRUCTIONS:\u003c\/strong\u003e spray thoroughly onto damaged hair that has been shampooed and towel dried. Leave in for 20 minutes, blot excess\u003cstrong\u003e, DO NOT RINSE\u003c\/strong\u003e, apply color or wrap perm. Proceed as usual.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePRIOR TO DONG A PERM ON DAMAGED, COLOREO, OR HIGHUGHTED HAIR:\u003c\/strong\u003e Shampoo hair, towel dry, spray \u003cstrong\u003eCR\u003c\/strong\u003e into damaged areas and place client under a dryer \u003cstrong\u003eWITHOUT A PLASTIC CAP\u003c\/strong\u003e dry the hair completely. When dry, take the client back to your chair and spray down the hair with a water bottle, proceed to wrap and process perm as usual. Your curl Will take better, be more resilient and not suffer any additional damage. Don't forgetto put 5 drops of The Color Accelerator (\u003cstrong\u003eTCA\u003c\/strong\u003e) in your neutralizer for a more complete rebonding.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Dennis Bernard","offers":[{"title":"Default Title","offer_id":45451127685143,"sku":"cts1787928430201","price":4.96,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/8931\/3815\/files\/dennis-bernard-cfi-color-filler-insurance_1.jpg?v=1787928435"},{"product_id":"dennis-bernard-scs-straight-n-curl-serum","title":"Dennis Bernard SCS Straight N' Curl Serum","description":"\u003cp\u003eStraight N’ Curl Serum (\u003cstrong\u003eSCS\u003c\/strong\u003e) variable action formula gives you the option to create smooth straight hair or hair with curl and movement. On all hair types, \u003cstrong\u003eSCS\u003c\/strong\u003e gives you control \u0026amp; shine. It seals \u0026amp; strengthens the outer layer of the hair shaft (cuticle) reducing frizz and providing ultimate protection against the elements.\u003c\/p\u003e\n\u003cp\u003eShop Our Hair Oil \u0026amp; Serums Collection\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eSmooths \u0026amp; straightens\u003cbr data-mce-fragment=\"1\"\u003eCurves \u0026amp; curls\u003cbr data-mce-fragment=\"1\"\u003eIncreases shine\u003cbr data-mce-fragment=\"1\"\u003eSeals cuticles \u0026amp; reduces frizz\u003cbr data-mce-fragment=\"1\"\u003eProtects against heat \u0026amp; the elements\u003cbr data-mce-fragment=\"1\"\u003eParaben free\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003eEmu Oil contains Vitamins A \u0026amp; E, linolenic, Omega fatty acids \u0026amp; Oleic acids which provides deep-penetrating moisture for hair \u0026amp; scalp. Buriti Fruit Oil maintains\u003cbr data-mce-fragment=\"1\"\u003eelasticity, revitalizes dry hair \u0026amp; fights frizz.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eApplication:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eTo achieve smooth straight hair, work small amounts of \u003cstrong\u003eSCS\u003c\/strong\u003e onto sections of damp hair and style with a blow dryer. Small amounts can also be applied to dry hair before using a flat iron. To achieve curl \u0026amp; movement on straight hair, work small amounts of \u003cstrong\u003eSCS\u003c\/strong\u003e throughout towel dried hair, coax curl and movement into place while styling with a diffuser. On curly hair, work small amounts into hands, distribute evenly through towel dried hair, liquefy, and scrunch\/style as usual. On dry hair, place small amount into hands, rub together and apply to ends. Great fix for flyaway hair\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eAvailable Sizes: 4 oz. l 12 oz. w\/Pump\u003c\/p\u003e","brand":"Dennis Bernard","offers":[{"title":"4 oz","offer_id":45451127717911,"sku":"izn1787928430189","price":9.09,"currency_code":"USD","in_stock":true},{"title":"12 oz","offer_id":45451127750679,"sku":"mmp1787928430190","price":18.29,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/8931\/3815\/files\/dennis-bernard-scs-straight-n-curl-serum_1.jpg?v=1787928436"},{"product_id":"dennis-bernard-cnk-curl-nourishing-kreme","title":"Dennis Bernard CNK Curl Nourishing Kreme","description":"\u003cp\u003e\u003cstrong\u003eCurl Nourishing Kreme (CNK)\u003c\/strong\u003e with Hydrolyzed Quinoa Protein \u0026amp; Seaweed Extracts, seals curls with high tech copolymers defining them while producing an incredible shine. \u003cstrong\u003eCNK\u003c\/strong\u003e is humidity resistant; curls remain bouncy with memory \u0026amp; hold throughout the day. A blend of Seaweed \u0026amp; Plant Extracts along with Jojoba, Avocado \u0026amp; Kukui Seed Oils strengthens, protects and keeps a natural feel to the hair. Versatile style is achieved by applying varying amounts of \u003cstrong\u003eCNK\u003c\/strong\u003e to the hair. Soft to firm curls and any wave in between can be achieved using \u003cstrong\u003eCNK\u003c\/strong\u003e.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eShop Our Salon Hair Mousse Collection\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003eExcellent dry dressing kreme\u003cbr data-mce-fragment=\"1\"\u003eDefines \u0026amp; details curls\u003cbr data-mce-fragment=\"1\"\u003eHumidity resistant\u003cbr data-mce-fragment=\"1\"\u003eParaben free\u003cbr data-mce-fragment=\"1\"\u003eAvailable Sizes: 5 fl. oz.\u003c\/p\u003e","brand":"Dennis Bernard","offers":[{"title":"Default Title","offer_id":45451127783447,"sku":"sok1787928430466","price":6.29,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/8931\/3815\/files\/dennis-bernard-cnk-curl-nourishing-kreme_1.jpg?v=1787928436"},{"product_id":"dennis-bernard-tcw-texture-control-wax","title":"Dennis Bernard TCW Texture Control Wax","description":"\u003cp\u003e\u003cstrong\u003eTexture Control Wax (TCW)\u003c\/strong\u003e provides texture, volume, definition, pliable hold and shine. The minute you feel Texture Control Wax you’ll feel the difference. It’s weightless, non sticky, and liquefies in your hands easily for a controlled application. \u003cstrong\u003eTCW\u003c\/strong\u003e also provides a great shine when applied to wet hair and dries with a high gloss finish along with a pleasant fragrance.\u003c\/p\u003e\n\u003cp\u003eShop our Salon Hair Texture Products Collection\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eBenefits\u003c\/strong\u003e:\u003cbr data-mce-fragment=\"1\"\u003eHighly concentrated\u003cbr data-mce-fragment=\"1\"\u003eNon-greasy formula.\u003cbr data-mce-fragment=\"1\"\u003eProvides lift, movement, support \u0026amp; shine\u003cbr data-mce-fragment=\"1\"\u003eOutstanding on short hair\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures\u003c\/strong\u003e:\u003cbr data-mce-fragment=\"1\"\u003eHydrogenated Castor Oil is used as an anti-humidity agent. Aloe Leaf Extract is used for its healing and moisturizing properties for the hair and scalp.Jojoba Oil has essential fatty acids that maintain the hair’s elasticity and strength while giving the hair incredible shine. Hydrolyzed Quinoa Protein contains all 8 of the essential amino acids. It nourishes, strengthens and detangles the hair while increasing shine and volume. Seaweed Extract’s high mineral content nourishes \u0026amp; strengthens the hair.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eApplication:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003eUse daily. Work a small amount into hands andapply evenly to damp or dry hair. If necessary add more product when extra control is needed. Product goes on clear. Start with a small amount. Use sparingly\u003c\/p\u003e","brand":"Dennis Bernard","offers":[{"title":"Default Title","offer_id":45451127848983,"sku":"obi1787928433700","price":5.11,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/8931\/3815\/files\/dennis-bernard-tcw-texture-control-wax_1.jpg?v=1787928439"},{"product_id":"dennis-bernard-mgs-miracle-gel-spray","title":"Dennis Bernard MGS Miracle Gel Spray","description":"\u003cp\u003eMiracle Gel Spray (\u003cstrong\u003eMGS\u003c\/strong\u003e) is a water soluble, variable hold styling product. The state of the art ingredients produce results that are nothing short of miraculous on all types of hair! Cutting edge polymers resist humidity, add shine and allow for a light to firm hold. A heavenly combination of Fennel and Sunflower Seed Extracts eliminates excess ammonia and peroxide residues left behind after a color service. \u003cstrong\u003eMGS’s\u003c\/strong\u003e healing Hawaiian Kukui Seed Oil and Panthenol nourish the scalp while moisturizing the hairand thickening it. The hair moves naturally with \u003cstrong\u003eMGS\u003c\/strong\u003e, keeping straight hair straight and increasing curl retention on curly heads. \u003cstrong\u003eMGS\u003c\/strong\u003e will not weigh the style down even as it extends the vibrancy and life of any hair color.\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eShop Our Salon Hair Gel Collection\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003eStrengthens and thickens hair\u003cbr data-mce-fragment=\"1\"\u003e24 hour hold\u003cbr data-mce-fragment=\"1\"\u003eReactivates with a light spray of water\u003cbr data-mce-fragment=\"1\"\u003eWashes out easily\u003cbr data-mce-fragment=\"1\"\u003eDoesn’t flake\u003cbr data-mce-fragment=\"1\"\u003eEnhances shine\u003cbr data-mce-fragment=\"1\"\u003eParaben free\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003eRose, Chamomile and Sage Extracts further help to hold natural and artificial color in the hair. Avocado Oil is the miracle of the cosmetic oil world. It has a natural source of amino acid proteins that strengthen the hair. It is also a super antioxidant and is high in monosaturated fats and Vitamin E, restoring moisture to overworked hair.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eApplication:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003eFor a wet, high shine look, spray \u003cstrong\u003eMGS\u003c\/strong\u003e onto towel dried hair, style and let dry naturally. For body \u0026amp; control, spray onto towel dried hair and style with a blow dryer. Spray into wet hair before roller setting for a bouncy, natural style. Reactivate your style by either spraying \u003cstrong\u003eMGS\u003c\/strong\u003e or misting water on the areas that need to be refreshed.\u003c\/p\u003e","brand":"Dennis Bernard","offers":[{"title":"Default Title","offer_id":45451127914519,"sku":"lup1787928443627","price":7.01,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/8931\/3815\/files\/dennis-bernard-mgs-miracle-gel-spray_1.jpg?v=1787928450"},{"product_id":"dennis-bernard-cutting-cape","title":"Dennis Bernard Cutting Cape","description":"\u003cp\u003eThis water resistant cutting cape is made of premium durable polyester for exceptional comfort. Available in four colors: black, wine, navy and grey.\u003cbr\u003e\u003cbr\u003eAdjustable silver snaps to fit varying neck sizes \u003cbr\u003eSewn-in loop for hanging\u003cbr\u003e41” in length x 46 1\/2” in width\u003cbr\u003eSuperior premium quality\u003cbr\u003eMachine washable\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eShop Our Salon Apparel Collection\u003c\/span\u003e\u003c\/p\u003e","brand":"Dennis Bernard","offers":[{"title":"Cutting Cape Black","offer_id":45451128602647,"sku":"jfn1787928462430","price":19.96,"currency_code":"USD","in_stock":true},{"title":"Cutting Cape Wine","offer_id":45451128635415,"sku":"koe1787928462431","price":15.22,"currency_code":"USD","in_stock":true},{"title":"Cutting Cape Navy","offer_id":45451128668183,"sku":"pqq1787928462432","price":18.46,"currency_code":"USD","in_stock":true},{"title":"Cutting Cape Grey","offer_id":45451128700951,"sku":"exu1787928462433","price":17.22,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/8931\/3815\/files\/dennis-bernard-cutting-cape_1.jpg?v=1787928491"}],"url":"https:\/\/elviora.shop\/collections\/dennis-bernard.oembed","provider":"My Store","version":"1.0","type":"link"}